The promotion of an aircraft is much more than a written and visual description of its technical features and services provided by the operator - it is about creating a connection, a empathy and a trust and desire relationship.
The digital marketing should, even more than showing the plane, arouse the desire to fly (on that same plane or at least at one of the fleet) in potential customers.
Hawker 900XP digital marketing
This Hawker has been in continuous production since 1962, longer than any other civilian jet. The only other airplane that comes close to such a long continuous-production run is the Boeing 737 that entered service in 1968.
8 passengers configuration . 5 side tracking and reclining individual seats . 3 place divan . Leather coating . Galley with coffee maker, microwave and mini-bar . Rear flushing toilet . LH and RH executive tables . LH forward deluxe refreshment center next to the entrance door . Cabin audio / vídeo entertainment system . Airshow 410 and Flight Deck Controller . 2nd 15’’ LCD monitor . Satélite phone . Air conditioning
job briefing
Hawker 900XP marketing brochure & email / social media banners design.